What Is FairTrade? Have You Ever Wondered.

earth divas eco handbagsWhat Is Fairtrade? Have you ever wondered.

Fairtrade clothing, fairtrade products, Fairtrade Starbucks coffee, Huh. 

What does all that stuff mean?

Well if you have ever been to your local grocery store, farmers market or high end health food stores. I am sure you have seen the logo or passed by it once or twice. Maybe you have heard about in your local media.

But exactly what is Fairtrade?

Fairtrade is basically a new organized system to ensure that companies around the world. Are treating their workers fairly and honestly. While at the same time giving back to the community in which their workers live. This organization makes sure that environmental sustainability, fair labor conditions, are put into place and followed. It also ensures the reinvestment of resources into local communities.

Pretty Much this act makes it better for all people.

So who regulates Fairtrade and makes the decision if a product or business can be labeled Fairtrade?

Internationally, there is the Fairtrade Labeling Organization, or FLO, which co-ordinates Fairtrade labeling at an international level. Their offices are located in Bonn, Germany and they:

 

* Set international Fairtrade standards

* Organize support for producers around the world

* Develop global Fairtrade strategy

* Promote trade justice internationally

 

Nationally, there is the Fair Trade Federation. The FTF was established to strengthen and promote North American organizations fully committed to fair trade. The Federation is part of the global Fairtrade movement, building equitable and sustainable trading partnerships and creating opportunities to alleviate poverty.

Likewise, there is also a European Fair Trade Association. EFTA’s goal is to promote fair trade and to make fair trade importing more efficient and effective.

The Fairtrade Action Network was than established to connect volunteers who are interested in promoting fair trade. Their goal is to create an internet community to share ideas and experiences on fair trade campaigning.

So who can use the Fairtrade Mark?

Well every country has its own labeling Initiative which varies from country to country however they all have to meet Flo Standards.

As you can see, Fairtrade is a global initiative.

When you buy Fairtrade  you are helping to ensure that workers around the world are treated fairly. It is bringing global production to a whole new level. Allowing you the consumer the  option of knowing if what you are wearing is fairtrade, and if what you are eating was produced honestly.

I know we all can’t do Fair trade 100% of the time, heck even I can’t.

Even the little bit that we can do will go a long way.

So whenever you can buy Fairtrade.

 

 

 

 

Back To The Start: Awesome Chipotle Ad!

I saw this back to the start chipotle ad on tv the other week and had to share it here. The pure simplicity of the video is catching and make you think a lot about a lot of things. Then they added Willie Nelson to the mix with his ear catching rendition of the song.  So put it all together it was a perfect combination. Chipotle is a company that prides itself on great food, natural farming techniques and all around giving back to the environment.

Kudo’s to Chipotle for taking a great step in bringing more awareness to our current food system, by showing us how we can still eat great with causing harm to the animals or the agriculture.

Living simple is what is all about, taking just little steps will go a long way in the overall scheme of things.

Would love to know your thought on the Video. I love it!!!!!

Project Night Night – Helping Homeless Kids Read

You know a little helps goes a long way…….. Especially when it comes to reading to our children.

Reading is something that mostly everyone enjoys, particularly if you were taught from a young age to enjoy reading. It is what makes the world go round not exactly money. Reading and being able to read is sort of related to either being in prison or not in prison.

Mentally I mean………..

It can help you get ahead in life or really cause you to be set back a notch.

she likes to read

With the world in the state that it’s in now with all the economic woes that is facing the world as a whole today. Many more families are losing their homes. In effect causing children to now live with out home, and not able to have the resources they once had.

In the United States Alone the number of homeless children is now 1.5 Million which is an alarming rate across the board.

According to Project Night Night”

The regular interruption in schooling for homeless children, the lack of personal belongings including books, and the constant anxiety experienced, leads homeless students to struggle with school and to fall behind their peers. The National Center on Family Homelessness indicates that only 48 percent of homeless children in grades three through twelve rated proficient in reading on standardized tests.

Studies have shown that students with more types of reading materials at home perform better on standardized tests. Yet, homeless children frequently have few or no reading materials.

Which Is so sad, because what child does not want to read, what child does not want to feel wanted. Better yet what child does want to be given the chance to let their imagination soar, without being stifled as to what their true potential could be.

If only they were taught how to read and enjoy it.

Join me as I have already contributed to the great cause of project night Night who are helping combat the issue by putting books in the hands of homeless kids. Who have already been torn from their home and some who never really had one.

Lets help them give back to our young people by helping them help young ones learn to read.

What a great and noble cause this is and I am happy to spread the word about it.

Reading is one of the greatest gifts you could give someone young or old who does not know how to read. Because in the end you are freeing them from the sadness of the world around them.

Allowing them to escape if only for a moment into the wonderful world of a book.

Let’s give our young people a better chance at life, a better chance at school, at better chance at learning to read…